Introduction to Creativity

Creativity is the process of generating new ideas, or finding new solutions to challenges. With a high level of creativity there are no problems, all problems are challenges, and challenges lead to opportunities. Opportunities are the pathway to success.

The first step to creativity requires you to clearly identify the brief, or challenge. Determine the objectives, the context, resources and constraints. Question and clarify these. Determine the reasons behind the brief.

Build knowledge - sift through lots of related (and slightly related) knowledge and compile.

Brainstorm - rapidly generate and collate all ideas without evaluating them. And have fun - be outrageous.

Consider analogies from related and non-related topics.

Evaluate ideas. Record what aspects of ideas are good and what aspects appear irrelevant or are not feasible because of constraints. Keep all ideas, but prioritise on grounds of relevance and feasibility.

Mix and match parts of ideas and synthesise new ideas from the ideas identified in the other steps.

Manipulate and modify ideas - change the parameters, attributes, assumptions... (selur eht kaerb dna)

Look at ideas from other perspectives and in other contexts. Perhaps an idea would be good for a related activity or in a different context.

Think about the challenge then forget about it for a while. A few days later when you are relaxed and free from interruptions have another go at the challenge. Repeat this process to build upon previous ideas.

Ask other people for their views, including those outside the context of your working environment. Other perspectives can be quite revealing and helpful. Caution: Many people tend not to be visionary, and lack a positive entrepreneurial attitude. This means that you may feel demoralised by their comments. Try to consider their comments objectively. Remember that most great inventors had plenty of ridicule and struggled against the odds. Though remember also that such people may be the ones in the marketplace that do, or do not, purchase your new product or service!

Oh and in point seven, it said: and break the rules!

Now ask yourself the following questions about the above steps:

1. Are they the only steps to creativity?
2. How could they be improved?
3. Are they in the right order?
4. What happens to ideas that fail the evaluation?

For answers to these questions and much more subscribe to the Creativity services.

Acro Logic can provide you with quality support and practical assistance on all of these aspects. You even have the opportunity to have customised tools developed to assist you with your specific goals.

What will you be doing tomorrow? What does the future hold? New technologies, systems and services only succeed when they meet the requirements of that future context. If you are serious about innovation you need to be sure about what you will be up against.

Come and see the Paths to the Future:

• Future technologies, their uses and outcomes.
• Visionary strategies to optimise the benefits of technology.
• Preferred policies to account for their overall impact.

If you want to learn how to develop these skills for yourself then Acro Logic can help you by providing:

• Traditional training workshops
• Online training workshops
• Traditional and online coaching and support

Acro Logic even provides support to trainers and educational bodies.

Got a problem? Been set a challenge? Then Acro Logic can probably help you work towards overcoming that problem and succeeding with that challenge.

By working together and utilising the resources and services of Acro Logic ( Quick Answers, Search, Research, Training, Coaching, Learning materials and Knowledge Application Tools ) you will be better placed to develop and implement creative solutions.

Bid for a set of innovative Type 1 Ideas that specifically address your request. It is better than brainstorming and all you do is say what you want. The best value service on the Internet: You set the price!